今天是:2008 年 11 月 23 日 星期日
STAR TEAM
General manager's column
LIU ZUKE WRITINGS
LIU ZUKE’S MARKETING THINKING
TMB’S WRITINGS
The health happy successful team
The leadership is concerned with
Team growth
   
   
 

 

 

 

 

 

 

 

 

 
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Liu Zuke

  The leader of China’s system marketing theory
  Bachelor of School of Hubei auto industry
  The first MBA of Tsinghua University
  Marketing expert of Dongfeng motor and Huawei CO., LTD
  Marketing expert from experience to practice
  Top 10 consultant of Shenzhen
  Manager of Top Marketing and Brand
  Lecturer of Tsinghua university, Zhongshan university, University of electronic science and technology of China and so on.
  Consultant of <<top marketing>>, <<new marketing>>, <<marketing and management>> and <<private economy news>>


Career:
  Liu Zuke engaged in international marketing two years, when he came back, he held a post in Dongfeng motor and Huawei CO.,LTD. He is known as “practice” expert and also is the leader of the theory “serve client to solve problem practically”.

Achievement:
  TMB if the first specialized marketing consulting company in China. 《China management consultant handbook》,《Systemmarketing》, 《Insecticides marketing》,《Research of re-constructing of Dongfeng Motor marketing system》 were published. Lots of papers were published, for example《How to solve the problem that “high price” and “no money to make”》、《Systemmarketing, the road to success》and《How did Huawei achieve marketing team 》.

Specialized field:
  marketing management, marketing strategy scheme, marketing human resource management, marketing among organizations, marketing net and channel design, marketing team construction and management, marketing mix strategy, integrated marketing communication, brand construction and management, clients relationship management.

Corporations be served successfully:
  Dongfeng Motor, Shengli petroleum, Huawei ,ZTE, Xugong CO.,LTD, CNC, Shenzhen mobile, Shenzhen unicom, Chengdu telcom, Ebohr、Huarun beer, Xiongzhen tech, Zhang’s clothing, CPIC, Lifan, Keyuan CO.,LTD, Nanbo CO.,LTD, Jelhow shoes, Yunda tech, Hualite CO.,LTD, Changyuan electric, Zhuhai Youte, Huarun paint, Qianjiang paint, Ruidefeng, Jian’an medicine, Fengshan CO.,LTD, Hongchang CO.,LTD, Xueliang glass, Guangxi tianyuan, Fujian sannong、Hengfengtai CO.,LTD, Jingshi electronic, Jingbo CO.,LTD, Badese chemical, Chiwan container terminal, Cactus paint, Bubugao shoes, Kesheng CO.,LTD, KONKA, Yitong tech, Jiajun ceramics,Tieqilishi group, TCL etc.

Teaching style:
  The number of training surpasses 2000, and the number of trainees surpasses 10 thousand. He is so rich in passion and enthusiasm ,and also humorous ,that gained lots of trainees’ s appreciation. (You can know more by searching “刘祖轲” in google,baidu and other websites)。

   刘祖轲博客:http://liuzuke.blogok.net         http://liuzuke.blogchina.com
        http://blog.sina.com.cn/u/1198029974  http://liuzuke.tianyablog.com




 
 

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