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Enterprise diagnosis
Enterprise resource structure research Market segmentation diagnosis Targeting system diagnosis
Enterprise culture diagnosis Strategy model diagnosis Organization function diagnosis
Strategy system diagnosis Long-range organization management research Marketing mechanism research
Performance management diagnosis Brand structure diagnosis Brand value diagnosis
Brand spread diagnosis Key procedure diagnosis Team environment diagnosis
Market communicate model diagnosis Products structure diagnosis Prise system diagnosis
Channel promotion diagnosis Interior customers system diagnosis Information management diagnosis
market environment research
Industry policy research Industry tendency research Industry competition
Environment resource research
 Brand competition research Product lever research
Channel development research Industry communication research Industry value chain research
Targeting research and analysis
 Competitors analysis Symbol cooperation research MOT research
Research of competition on difference Terminal purchase research    
Marketing strategy
Marketing organization strategy Brand strategy Product strategy
Price strategy Channel strategy Promotion strategy
Product promotion strategy Service strategy Enterprise public relation strategy
Enterprise strategy
Domestic industry environment research International industry environment research Interior resource and power assess
SWOT analysis SWOT strategy matrix IFE score
EFE score Strategy space quadrant orientation 16 kinds strategy choice
Strategy combination model Enterprise mission and vision description Enterprise culture scheme
Enterprise value system System of development goals Strategy management procedure training
Strategy scheme organization training
    
Marketing policies
product policy        
Product structure Product position Product mix
Product design Product denomination Product selling point
Product packing Product quality policies Product cost policies
product policy        
Sales channel analysis Territory market design Channel launch design
Channel member choice Channel promotion design The reply type outlet design
product policy        
Price-setting policies
Price structure design
 Price elasticity management
Price design in the slack and rush season New product’s price design Price-and-volume relationship design
New product promotion policies    
New product position
New product description
 New product promotion items
Channel scheme design
 Description of promoted products’ design
Media policies
New-product ad Document and ad compiling Bid plan organization
Evaluation of ad’s effect Procedure of new product’s entering the market    
Promotion policies
  
   
Terminal promotion guide
Terminal promoted products’ paste guide
Terminal products display guide
Channel promotion
 Out promotion
Store promotion
Software scheme
The event marketing
 Customize marketing
Media police
  
   
Terminal marketing’s construction and management
Terminal duty
Terminal work guide Terminal customer’s service
Terminal rules Terminal construction’s assess and test    
Public relation scheme

   
Public relation activities scheme
Topic of public activities
 Public activities originality
Public activities launch
Crisis public relation
Budget of public relation activities
Business model design
   
Marketing function’s demarcation and decision
Customer’s policy chain decision
 Effective means decision
Effective means design
 
Service design and management

   
Service and product design
Customer behavior establishment
 《Customer service handbook》establishment
Degree of satisfaction research
Customer relation research
Customer complain research
Customer complain settlement
 Service procedure and system
 Customer’s difference design
Customer relation management

   
Customer credit evaluation
 Customer credit management
 Customer information management
Strategy customer evaluation
 Customer value management
 Strategy relation management of customer
Sample market operation
   
Sample market choice
Sample marketing strategy establishment
Sample market policies’ execute
 Sample market policies’ decision
  
Marketing management
Marketing organization system  
Marketing procedure selection Marketing organization structure design
Marketing department’s function design The marketing post job draws up The system design of the marketing post
Marketing performance management    
Marketing targeting management Marketing plan management Marketing budget management
Marketing performance assessment Marketing encouragement management SOP handbook establishment
Marketing procedure management    
Brand scheme and management
Brand denomination        
Product denomination Enterprise denomination Branch brand denomination
Brand image design    
Brand behavior discrimination Brand vision image design
Enterprise leader figure design Brand principle discrimination Staff figure design
Packing image design Ad image design Brand individuality image design
Terminal display image design        
Brand position        
Customer value decision Brand’s difference position
Brand scheme element Brand association image position Competed brand position
Brand difference design Discrimination position Value position
Brand mix communication    
Media scheme Brand communication policy Brand communication plan
Ad scheme document Brand partner The event marketing
Brand communication unit Brand communication evaluation Ad’s core item
Brand management        
Brand value assessment Brand culture research Brand’s continuity
Brand’s relation Brand’s direction Brand management’s function construction
Chain business policy
business handbook        
Market anaysis
 Business research Shop add choice
Shop design Employment and training
 Preparement of openning
Openning ceremony        
manager handbook        
Role design Staff management Form management
Goods management Quality severce management Facility telephone management
Shop guide Training management Shop management
shop assist handbook        
Shop assitant design Shop assitant skill description Basic goods kownledge
Basic marketing skill Shop assitant's service Work handbook
management handbook        
Staff human resource management Human resource training Cilent service
Client management Goods management Promotion management
Competitors research Regular work management Facilities management
Hygiene management Safety management    
agent service handbook        
Introduction of company Service platform Service concept
Service content  
   
basic procedure management handbook        
Marketing diagnosis Shop add chance diagnosis Shop appearance diagnosis
Shop design Shop color and lighting Shop safety diagnosis
Shop receive design Staff behavor design Shop assitant self-check
agreement handbook        
Staff agreement book (headquarter) Staff agreement book (branch) Concession partner agreement
Agent agreement book Cooperation agreement    
training handbook        
Training system design
Training contents design    
human resource management
Human resource strategy Organization system Human resource scheme
Salary system Achievement managent Employ and promotion
Training system Staff relation management Enterprise culture construction
CIS and enterprise culture Enterprise culture management Satisfy degree of staff
           
 
 

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